TBLA 2008- Taking on the world

Theme

"Globalization- Identifying global growth opportunities for the Tata Group"

The possibility of creating growth opportunities for the group, in geographies outside of India, provides an unparalleled canvas to identify and create value.

Here's what you need to do:


	Identify an opportunity for the Tata Group to grow globally. This could be organic or inorganic growth, involving introduction of new product ranges or acquisitions.

	Present your business case with emphasis on strategic rationale of the opportunity and the fit with the current businesses of the group, challenges for the business, action approach to materialize the idea and forecast the tangible benefits to the group companies in the short-term and the long-term.

Your plan should be innovative and exciting, yet grounded in reason and comprehensive..

Remember, your business plan should include:


	A short analysis of the current Group position

	Rationale for selecting the proposed business

	Comparative analysis of opportunity

	Recommended strategy and approach

	Tangible benefit to the group

	Detailing along with soft issues

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